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Services for your business

We connect design, technology and strategy.

A distinctive brand. Digital tools that help. A direction that fits. We connect all three perspectives – from advice to delivery.

First conversation free and without obligation.

Three perspectives. One connected approach.

What moves your business forward.

You can start with a single task. We keep sight of how it relates to your offer, your customers and your operations.

Consulting connects.

What needs to change for your business? That determines the right design, technology and next step. Sometimes a useful conversation is a better place to start than a new tool.

Find the starting point together

Looking for extra support for your agency?

Explore agency partnerships

01 · Design

Give your business its own expression.

MARCO Real Estate website with its logo, gold accents and distinctive imagery

MARCO Real Estate · Own project · Mallorca

From brand to digital presence.

Logo, visual identity, a trilingual website, films and social media. An example of design and communications coming together.

View project

Brand & design

We turn your positioning into a recognisable identity: logo, colours, typography, imagery and guidelines for your communications.

  • Visual identity and brand presence
  • Website and mobile app design
  • Business stationery, presentations and campaigns

Film & ongoing content

Brand films, property films, reels and social media: with a shared concept, a fitting voice and a publishing plan.

  • Concept, production, editing and copy
  • Editorial planning and ongoing channel management
  • Publishing and community management within the agreed scope
Watch film examples

A branding project or an individual film can stand alone. We agree on scope, materials and dates in advance; shoot days are arranged separately.

02 · Technology

Good ideas become useful solutions.

Canis painting company website with a selection of its work

Malerfachbetrieb Canis · Client project

A trades business. Clear on the web.

A clear service structure, work examples and a mobile-friendly presentation.

View project

Websites & digital touchpoints

From structure and content to delivery: websites that explain your offer and make enquiries or bookings easier.

Websites from €1,490 net, live within 14 days for the agreed scope. Our design offer includes the homepage, one subpage and one feedback round, with no upfront payment. A maximum of four design projects per month; see the web design page for all terms.

See the web design offer

nwContentSuite · for our clients

Update your own content.

Our content system for websites by newways: edit text, images and selected links directly, compare changes and publish deliberately. With a built-in magazine and personal support. Exclusively for our clients as an alternative to common open-source CMS platforms.

Discover nwContentSuite

iOS & Android

Mobile app development

An app for your customers, a mobile service or your team: we combine concept development, UX/UI design and engineering. Features follow the use case, from customer accounts to integration with your systems.

  • User journeys, prototyping and interface design
  • Development for iOS and Android with suitable integrations
  • Testing, release support and agreed ongoing development
App development in detail

Software, integrations & AI

Web applications, customer portals and automation that fit your workflows. AI assistants have a defined use case and agreed approval steps.

03 · Strategy

A clear direction. Beyond the launch.

newways.suite project file with tasks, budget and recorded time; demonstration data

Developed in-house · newways.suite

A workflow became a tool.

The Suite grew out of our own business: customers, quotes, projects and invoices in one workspace. That experience informs our consulting.

Product view with demonstration data. The Suite is a separate software offering.

Explore newways.suite

Positioning & communications

What should your business stand for? Who do you want to reach, with what offer and through which touchpoints? We establish a foundation for design, content and investment.

  • Audiences, offer and brand positioning
  • Communications and content strategy
  • Priorities, actions and an agreed roadmap

Sales & operations

We examine the journey from the first enquiry to the order: responsibilities, follow-ups and handovers. Only once the process is clear do we decide on suitable tools.

  • Process review and practical improvements
  • Contact channels, CRM and follow-up routines
  • Implementation support and ongoing development
Start with a conversation

Working together

From the first question to everyday use.

One point of contact, an agreed scope and a schedule that fits your task.

  1. 01 · Understand

    Clarify the task.

    We listen, look at your business and clarify what needs to change. The first conversation is free and without obligation.

  2. 02 · Set the direction

    Decide on priorities.

    We bring the three perspectives into one approach. Outcomes, your contribution, budget and dates are agreed before commissioning.

  3. 03 · Design and develop

    Deliver together.

    You see drafts and work in progress. Marco leads the project and involves specialists from his network as the task requires.

  4. 04 · Keep it working

    Hand over and support.

    We make the result ready to use. We agree on onboarding, maintenance and next steps to suit your needs.

Film examples

From the studio to the island.

Three different tasks, three formats. Click to watch the full films.

  • Brand film as a reelVIP Beauty & Wellness · 0:34
  • A reel with a sense of humourMARCO Real Estate · Mallorca 1986 · 0:30
  • A teaser for a guideMARCO Real Estate · 1:11

Our brand film · 1:58 · in German

The future is your canvas.

From the first handprint on a cave wall to the tool in your hand: our film about ideas and bringing them to life.

YouTube loads only when you start the film.

For agencies

Does your project need extra support?

We work under your brand or openly in your team. You lead the client relationship; we take on the agreed area of work. Client contact is always coordinated with you.

Agency partnerships

Before we speak

What else would you like to know?

Can I start with a single service?

Yes. A website, a film or a brand refresh can be a standalone project. We clarify how it needs to work with your existing materials and processes.

What does the initial assessment cost?

The first conversation and assessment are free and without obligation. We price the project once its goal and scope are clear.

What should I prepare before we speak?

A brief description of your project is enough to start. Your current website, examples and a target date are helpful. We work through missing content and technical questions together.

How do we work together remotely?

We work with clients locally, across Europe and on selected international projects, in German, English and Spanish. We are based in Palma de Mallorca. Meetings and reviews can take place remotely; we arrange on-site visits and meetings across time zones to suit each project.

Do you also work with agencies?

Yes, under your brand or openly as part of your team. The client relationship stays with you. Find out more about roles, confidentiality and handover on our page about white-label partnerships for agencies.

Do I have to use newways.suite?

No. We choose the tools according to your needs. The Suite is a separate software offering. You will find its features and current terms on the product page.

Do you develop mobile apps for iOS and Android?

Yes. We support mobile apps from concept and UX/UI design through development to testing and release. Platforms, integrations, operation and ongoing maintenance are agreed within the project scope. BeachPass for iPhone and iPad is an example of our own development.

What happens after the project?

We agree on maintenance, support and further development according to your needs. The proposal sets out the handover and any ongoing services included.

Your next step

Tell us what you have in mind.

A few sentences are enough: what is the project, what should change, and is there a deadline? We help you find the right place to start.

Free, without obligation, with Marco Lohmann.

Design·Technology·Strategy

A clear next step

What more could your digital presence do for your business?

An outside perspective on design, technology and strategy. Receive two strengths, three specific recommendations and a practical first step.

Request your free Digital Marketing Check Individually prepared. Personally reviewed. No obligation.

AI assistantnewways.consulting

How can I help?

Email Marco

Hello. I answer questions about brand, web, film, social media, AI and software, honestly and without sales pressure. What are you working on right now?

You are speaking with an AI. Your input is only sent to Anthropic when you submit a question. Answers are an initial assessment, not binding advice. Privacy